
Craig
Co-Founder
Founded in 2020 by two roofers who chose character, competency, and craft over the industry standard. Red Seal Journeyman certified, serving Cochrane, Calgary, and Canmore.








Two subcontractors recognized in each other something rare in the industry. Care, consistency, and pride in the craft.
Craig and Mike started Sure West in 2020 because the industry had normalized shortcuts they couldn't accept. Their answer was simple. Take on responsibility for the craft, for the team, and for every homeowner who hands over a roof. That responsibility breaks down into five parts: Legacy, Brotherhood, Character, Competency, and Proven Processes.

Legacy isn't a marketing word. It's the long view. The reminder that what we do today echoes into tomorrow.
We treat every roof like our reputation depends on it, because in Cochrane, it does. Customers speak our name. Families say we showed up. Communities remember whether we made it better or left it the same.
That's what legacy means here. Not a tagline. The question we ask before every job:
Will I be proud of this in 20 years?
Craig & Mike, Founders
Deeply invested in each other's lives, on the job and off,
with an in-house crew on every roof.

Co-Founder

Co-Founder

Lead Foreman

Foreman

Labourer

Installer
Who we are when no one's watching, with honest estimates, straight answers, and corners we don't cut, even when it costs us.
For a homeowner, character is what shows up when no one's checking. It's the quote that doesn't get padded mid-project, and the roof we'd tell you not to replace when the easier money is the replacement.
When Character Runs the Job
Customers recommend us. Crews respect each other because honesty is the default. Our legacy is built on a foundation that won't crack.
When It Doesn't
Promises are broken, trust erodes, and our reputation suffers. The mountain becomes heavier, and we lose the respect of those who matter most.
Knowing every system on a roof, anticipating every challenge, arriving with the tools and training for both, and hungry to be better tomorrow than today.
For a homeowner, competency means the parts you can't see done right the first time. The deck inspected before shingles go on. Flashings cut to the wall, not slapped over. Manufacturer specs followed every time. Twenty years from now, your roof shouldn't be how you find out we cut a corner.
When Competency Runs the Job
Jobs done right the first time. Crews work with confidence. Customers feel safe under our roofs. We become men who are capable, dependable, always growing.
When It Doesn't
Details get missed, rework grows, and confidence in our work disappears. The mountain becomes heavier, and we lose the respect of those who depend on us.
Checklists, systems, and standards followed step by step on every roof, because the playbook isn't optional and discipline is the point.
For a homeowner, proven processes mean no improvisation on your roof. The same checklists run on day one and day three. The same communication before every site activity, the same magnetic nail sweep before we leave. Nothing gets skipped because the playbook doesn't allow it.
When Processes Run the Job
Jobs finish on schedule with consistent quality. Crews operate smoothly and safely. Customers see the difference. We become men who are disciplined and dependable.
When They Don't
Details are missed, rework grows, safety slips, and customers lose confidence in our reliability. The mountain becomes heavier, and chaos replaces order.
Verified Google reviews from homeowners across Cochrane, Calgary, and Canmore.
Tap and hold to pause
I sought out this company to replace my aging roof due to their solid reputation in the community. They did not disappoint. Very pleased right from the start with competitive pricing, good product and professional service.
Sure West's pricing was a bit better than the other contractor I had quote the job, and Craig sure knows his stuff. The crew put down tarps all around the house and used a magnetic rake. These guys are the real deal.
My roof had a major leak and they repaired the valley that was leaking and informed me the other two would fail soon as well. They gave me a fair price to repair all three and it has been over a year with no issues.
Had a problem with lifting tiles caused by wind damage. Sure West showed up early the next morning. Instead of giving an estimate, Mike fixed it on the spot. He had all the tools and equipment in his truck.
I had a leak in a complicated roof. They were incredibly fast with their quote, and with a forecast showing rain they put me in high priority and came out and repaired the roof. Excellent company and excellent service.
Sure West did a great job on updating our eavestroughs and adding in downspouts to our 2nd story. They also installed a downspout with divider for our rain barrel set up. Highly recommend.
They replaced our damaged downspouts and were very thorough in securing and sealing them, as it is very windy in our area. Looks and functions so much better. Very friendly and professional, I highly recommend their services.
From start to finish, very professional company. Craig sat down with us and explained our options and guided us through what was best for us. The new roof and skylight look amazing.
We hired Sure West Roofing for an inspection. Craig was a pleasure to deal with, genuine and fair. Didn't try to sell me a new roof, but gave an honest opinion on how much life the roof has.
Craig performed a roofing inspection on our new build, since we didn't trust the builder's assessment saying there were no deficiencies. Craig found multiple deficiencies, took pictures of everything, and summarized it all in a report.
I've had Sure West come fix some small issues with my roof a few times. They are always honest and do great work.
I decided to replace two gooseneck vents. Craig was informative when I first inquired. Kyle was friendly and professional, completed all work quickly, and explained the process in detail. Everything went smoothly.
Sure West Roofing fixed our roof after a couple of bad wind storms. They also replaced aluminum fascia down the side of the house and did a great job finding a colour match. Quick and easy responses and service.
Sure West installed a ridge vent on our home as we had concerns about ventilation for the vaulted ceilings. They took photos and showed us the work before, during, and after. The price was exactly as quoted.
Very professional and responsive team. From the time I called for a quote to when the last shingle was installed I was impressed by the quality of the team and the service provided. The site was left clean every day and the end product looks great.
Sure West Roofing is a serious and professional company. They are 100% reliable. The crew's professionalism, courtesy, punctuality, and efficiency made a positive difference. We are very happy with the job they did and fully recommend them.
Sure West did an outstanding job replacing my roof from start to finish. Professional, punctual, and incredibly thorough. The quality of their work is top-notch and they left my property spotless after the job was done.
I sincerely recommend Sure West Roofing. The team were very professional and approachable. I was impressed by how well they worked together and how carefully they treated my property. The cleanup was thorough and meticulous.
Craig, Mike, Adam, Kyle and others provided excellent service and work at a competitive price. We were kept in the loop with text and email updates. After completion, a minor tweak we requested was done without any quibbling.
The crew was professional, punctual, and incredibly respectful throughout the entire project. Their communication was top notch. The quality of their craftsmanship was meticulous, and it showed in every detail of the finished roof.
I sought out this company to replace my aging roof due to their solid reputation in the community. They did not disappoint. Very pleased right from the start with competitive pricing, good product and professional service.
Sure West's pricing was a bit better than the other contractor I had quote the job, and Craig sure knows his stuff. The crew put down tarps all around the house and used a magnetic rake. These guys are the real deal.
My roof had a major leak and they repaired the valley that was leaking and informed me the other two would fail soon as well. They gave me a fair price to repair all three and it has been over a year with no issues.
Had a problem with lifting tiles caused by wind damage. Sure West showed up early the next morning. Instead of giving an estimate, Mike fixed it on the spot. He had all the tools and equipment in his truck.
I had a leak in a complicated roof. They were incredibly fast with their quote, and with a forecast showing rain they put me in high priority and came out and repaired the roof. Excellent company and excellent service.
Sure West did a great job on updating our eavestroughs and adding in downspouts to our 2nd story. They also installed a downspout with divider for our rain barrel set up. Highly recommend.
They replaced our damaged downspouts and were very thorough in securing and sealing them, as it is very windy in our area. Looks and functions so much better. Very friendly and professional, I highly recommend their services.
From start to finish, very professional company. Craig sat down with us and explained our options and guided us through what was best for us. The new roof and skylight look amazing.
We hired Sure West Roofing for an inspection. Craig was a pleasure to deal with, genuine and fair. Didn't try to sell me a new roof, but gave an honest opinion on how much life the roof has.
Craig performed a roofing inspection on our new build, since we didn't trust the builder's assessment saying there were no deficiencies. Craig found multiple deficiencies, took pictures of everything, and summarized it all in a report.
I've had Sure West come fix some small issues with my roof a few times. They are always honest and do great work.
I decided to replace two gooseneck vents. Craig was informative when I first inquired. Kyle was friendly and professional, completed all work quickly, and explained the process in detail. Everything went smoothly.
Sure West Roofing fixed our roof after a couple of bad wind storms. They also replaced aluminum fascia down the side of the house and did a great job finding a colour match. Quick and easy responses and service.
Sure West installed a ridge vent on our home as we had concerns about ventilation for the vaulted ceilings. They took photos and showed us the work before, during, and after. The price was exactly as quoted.
Very professional and responsive team. From the time I called for a quote to when the last shingle was installed I was impressed by the quality of the team and the service provided. The site was left clean every day and the end product looks great.
Sure West Roofing is a serious and professional company. They are 100% reliable. The crew's professionalism, courtesy, punctuality, and efficiency made a positive difference. We are very happy with the job they did and fully recommend them.
Sure West did an outstanding job replacing my roof from start to finish. Professional, punctual, and incredibly thorough. The quality of their work is top-notch and they left my property spotless after the job was done.
I sincerely recommend Sure West Roofing. The team were very professional and approachable. I was impressed by how well they worked together and how carefully they treated my property. The cleanup was thorough and meticulous.
Craig, Mike, Adam, Kyle and others provided excellent service and work at a competitive price. We were kept in the loop with text and email updates. After completion, a minor tweak we requested was done without any quibbling.
The crew was professional, punctual, and incredibly respectful throughout the entire project. Their communication was top notch. The quality of their craftsmanship was meticulous, and it showed in every detail of the finished roof.
The crew was professional, punctual, and incredibly respectful throughout the entire project. Their communication was top notch. The quality of their craftsmanship was meticulous, and it showed in every detail of the finished roof.
Craig, Mike, Adam, Kyle and others provided excellent service and work at a competitive price. We were kept in the loop with text and email updates. After completion, a minor tweak we requested was done without any quibbling.
I sincerely recommend Sure West Roofing. The team were very professional and approachable. I was impressed by how well they worked together and how carefully they treated my property. The cleanup was thorough and meticulous.
Sure West did an outstanding job replacing my roof from start to finish. Professional, punctual, and incredibly thorough. The quality of their work is top-notch and they left my property spotless after the job was done.
Sure West Roofing is a serious and professional company. They are 100% reliable. The crew's professionalism, courtesy, punctuality, and efficiency made a positive difference. We are very happy with the job they did and fully recommend them.
Very professional and responsive team. From the time I called for a quote to when the last shingle was installed I was impressed by the quality of the team and the service provided. The site was left clean every day and the end product looks great.
Sure West installed a ridge vent on our home as we had concerns about ventilation for the vaulted ceilings. They took photos and showed us the work before, during, and after. The price was exactly as quoted.
Sure West Roofing fixed our roof after a couple of bad wind storms. They also replaced aluminum fascia down the side of the house and did a great job finding a colour match. Quick and easy responses and service.
I decided to replace two gooseneck vents. Craig was informative when I first inquired. Kyle was friendly and professional, completed all work quickly, and explained the process in detail. Everything went smoothly.
I've had Sure West come fix some small issues with my roof a few times. They are always honest and do great work.
Craig performed a roofing inspection on our new build, since we didn't trust the builder's assessment saying there were no deficiencies. Craig found multiple deficiencies, took pictures of everything, and summarized it all in a report.
We hired Sure West Roofing for an inspection. Craig was a pleasure to deal with, genuine and fair. Didn't try to sell me a new roof, but gave an honest opinion on how much life the roof has.
From start to finish, very professional company. Craig sat down with us and explained our options and guided us through what was best for us. The new roof and skylight look amazing.
They replaced our damaged downspouts and were very thorough in securing and sealing them, as it is very windy in our area. Looks and functions so much better. Very friendly and professional, I highly recommend their services.
Sure West did a great job on updating our eavestroughs and adding in downspouts to our 2nd story. They also installed a downspout with divider for our rain barrel set up. Highly recommend.
I had a leak in a complicated roof. They were incredibly fast with their quote, and with a forecast showing rain they put me in high priority and came out and repaired the roof. Excellent company and excellent service.
Had a problem with lifting tiles caused by wind damage. Sure West showed up early the next morning. Instead of giving an estimate, Mike fixed it on the spot. He had all the tools and equipment in his truck.
My roof had a major leak and they repaired the valley that was leaking and informed me the other two would fail soon as well. They gave me a fair price to repair all three and it has been over a year with no issues.
Sure West's pricing was a bit better than the other contractor I had quote the job, and Craig sure knows his stuff. The crew put down tarps all around the house and used a magnetic rake. These guys are the real deal.
I sought out this company to replace my aging roof due to their solid reputation in the community. They did not disappoint. Very pleased right from the start with competitive pricing, good product and professional service.
The crew was professional, punctual, and incredibly respectful throughout the entire project. Their communication was top notch. The quality of their craftsmanship was meticulous, and it showed in every detail of the finished roof.
Craig, Mike, Adam, Kyle and others provided excellent service and work at a competitive price. We were kept in the loop with text and email updates. After completion, a minor tweak we requested was done without any quibbling.
I sincerely recommend Sure West Roofing. The team were very professional and approachable. I was impressed by how well they worked together and how carefully they treated my property. The cleanup was thorough and meticulous.
Sure West did an outstanding job replacing my roof from start to finish. Professional, punctual, and incredibly thorough. The quality of their work is top-notch and they left my property spotless after the job was done.
Sure West Roofing is a serious and professional company. They are 100% reliable. The crew's professionalism, courtesy, punctuality, and efficiency made a positive difference. We are very happy with the job they did and fully recommend them.
Very professional and responsive team. From the time I called for a quote to when the last shingle was installed I was impressed by the quality of the team and the service provided. The site was left clean every day and the end product looks great.
Sure West installed a ridge vent on our home as we had concerns about ventilation for the vaulted ceilings. They took photos and showed us the work before, during, and after. The price was exactly as quoted.
Sure West Roofing fixed our roof after a couple of bad wind storms. They also replaced aluminum fascia down the side of the house and did a great job finding a colour match. Quick and easy responses and service.
I decided to replace two gooseneck vents. Craig was informative when I first inquired. Kyle was friendly and professional, completed all work quickly, and explained the process in detail. Everything went smoothly.
I've had Sure West come fix some small issues with my roof a few times. They are always honest and do great work.
Craig performed a roofing inspection on our new build, since we didn't trust the builder's assessment saying there were no deficiencies. Craig found multiple deficiencies, took pictures of everything, and summarized it all in a report.
We hired Sure West Roofing for an inspection. Craig was a pleasure to deal with, genuine and fair. Didn't try to sell me a new roof, but gave an honest opinion on how much life the roof has.
From start to finish, very professional company. Craig sat down with us and explained our options and guided us through what was best for us. The new roof and skylight look amazing.
They replaced our damaged downspouts and were very thorough in securing and sealing them, as it is very windy in our area. Looks and functions so much better. Very friendly and professional, I highly recommend their services.
Sure West did a great job on updating our eavestroughs and adding in downspouts to our 2nd story. They also installed a downspout with divider for our rain barrel set up. Highly recommend.
I had a leak in a complicated roof. They were incredibly fast with their quote, and with a forecast showing rain they put me in high priority and came out and repaired the roof. Excellent company and excellent service.
Had a problem with lifting tiles caused by wind damage. Sure West showed up early the next morning. Instead of giving an estimate, Mike fixed it on the spot. He had all the tools and equipment in his truck.
My roof had a major leak and they repaired the valley that was leaking and informed me the other two would fail soon as well. They gave me a fair price to repair all three and it has been over a year with no issues.
Sure West's pricing was a bit better than the other contractor I had quote the job, and Craig sure knows his stuff. The crew put down tarps all around the house and used a magnetic rake. These guys are the real deal.
I sought out this company to replace my aging roof due to their solid reputation in the community. They did not disappoint. Very pleased right from the start with competitive pricing, good product and professional service.
What it means to be a Red Seal roofer in Cochrane: the certifications and protections behind every roof we install.
The highest trade credential in Canadian roofing. Sure West is Red Seal Journeyman certified, holding the standard that's recognized nationally.
Comprehensive liability coverage on every job, well above the standard minimum. Proof of coverage provided before any work begins, no questions asked.
Every crew member is covered by Workers' Compensation Board Alberta. If anything happens, it's handled through WCB, not your homeowner's insurance.
Malarkey Certified Contractor. BBB A+ Rated. AARA Member in Good Standing. CORE Certification (Pending). The industry bodies and partners that stand behind us.
These guarantees define what it means to work with Sure West Roofing. They are the standard you can hold us to.
No surprises. You know when we arrive, and you know who is on your property.
Immediate neighbours get our contact info, so any concerns come straight to us.
Every project evaluated on-site. No satellite shortcuts, no missed details that matter.
Your time is valuable. Accurate written estimates back within two business days.
Notified before every site activity. Material drop, bin delivery, roof labour. No guessing.
Full credentials and coverage that protect you. Safety and accountability are non-negotiable.
Your home is left in the same or better condition than when we arrived.
We do not gamble with your roof. If weather threatens it, we pause and secure the site.
Workmanship guarantee in writing on every roof, separate from manufacturer warranty.
We don't leave until you've seen the finished work and confirmed it meets your expectations.
Straight answers about our credentials, our crew, and how we handle your project from quote to final walkthrough.
Have a question not listed here? Contact Sure West
Five responsibilities, an in-house crew on every roof, and one standard. Free written quote and no sales pressure.

The Sure West Roofing Crew · Cochrane, Alberta